Caroline Gibson - Freelance copywriter/content writer

Showcase

Here are some examples of my work. You might also like to see the creative awards I’ve won.

Annabel Williams

Annabel Williams

A big thank you to you for everything so far - the flyer text is great. We are really pleased with it: your hard work has not gone unnoticed. Thanks so much.

All at Annabel Williams Contemporary Photographic Training

View work (PDF 168 KB) >

Charles Tyrwhitt

Charles Tyrwhitt

We worked closely with Caroline for a year, up until appointing a full-service agency. She has written copy for our brochures, website and e-letters, to tight deadlines and with frequent last-minute requests. Although working off-site, she has been a very important member of the team.

Caroline understands the demands of the retail industry perfectly, and has captured the tone of voice of our brand in a distinctive and engaging way. She always delivered and her approach was as enthusiastic at the end as at the beginning.I have no hesitation in thoroughly recommending her.

Nick Wheeler, CEO and founder of Charles Tyrwhitt

IMP

IMP

It is always a pleasure to work with professionals, and Caroline is really one of our favourite copywriters. Direct Marketing copy is for sure an art in itself and I dare say that Caroline has what it takes to present and sell our publishing products to the consumers. Also when the time schedule is tight (which is far too often, I´m afraid), Caroline manages to deliver a high quality work in almost no time at all - amazing!

Helena Salomonson, IMP, Creative Manager Western Europe

View work (PDF 804 KB) >

Thomas Cook

Thomas Cook

 

View work (PDF 1011 KB) >

YMCA

YMCA

Best Public Service Poster,
New York Art Directors' Club

View work (PDF 1.15 MB) >